Consciously or unconsciously, color affects our mood in many ways. Whether it is what you’re wearing, the color of the sky, or the color of your friend’s headband. Color is a huge factor in our mood. Colors can even change things in your physical health, like increased blood pressure, increased metabolism, and eyestrain.
While you cannot say how every person associates colors due to personal experience and views. You can predict the majority. For example, 68% of p
eople associate red with love, but some people might say red is anger or power.
Unfortunately, color psychology isn’t a very developed topic. While it is proven, it has had little attention and experiments. Researchers Andrew Elliot and Markus Maier said, “Surprisingly, little theoretical or empirical work has been conducted to date on color’s influence on psychological functioning, and the work that has been done has been driven mostly by practical concerns, not scientific rigor.”
People have also used color psychology in therapy. In ancient cultures, such as the Egyptians and Chinese, they practiced what is called chromotherapy which is the study of colors to heal. Some of the colors used were red, yellow, orange, blue, and indigo. Red for stimulating circulation to the body and mind, yellow for stimulating nerves, orange for healing lungs and increasing energy levels, blue to soothe illnesses and treat pain, and indigo for alleviating skin issues.
Color is everywhere in our lives and changes our moods and perspectives more than we realize.